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Making Good Work Online Radio by PhilanthropyPlus | Blog Talk Radio
Making Good Work Online Radio by PhilanthropyPlus | Blog Talk Radio.
Wednesday, August 17, 2011 at 2pm Eastern Time (USA) –LISTEN NOW TO THE ARCHIVED EPISODE
The next episode is titled: Thriving in Times Like These , with our guest Barbara Brown of Cristo Rey Columbus. You will want to tune in to learn how this successful “philanthropic entrepreneur” was able to persuade people to support a high school for under-served youth that had not even been built yet . . . Hear about her methods of successful fundraising – I’m sure you will find Barbara to be engaging and enlightening.
Make a powerful difference
Consider these questions:
What do you really want to accomplish for yourself and your organization? What are the current challenges preventing you from realizing that vision?
Many of you reading this blog are either on staff at a non-profit or are active in promoting a philanthropic organization as a volunteer or board member. Despite that, these questions can be challenging. You are busy doing good work – but are you and your colleagues as effective as you could be? Are you engaged in frenetic activity or purposeful, planned action?
What are your board meetings and committee meetings like? Compare the percentage of time you talk about doing something and the time you spend actually doing it . . . Are you making the wisest choices for the future of your organization and those you serve?
If you continue on the path you are currently on – will you accomplish your highest aspirations?
By joining a Mastermind group, you can commit a small portion of your schedule each week to dramatic improvement in your situation. Take a look at the MASTERMIND page of this blog for more information. The next introductory web call is Monday, July 18, 2011 at 7pm Eastern Time/USA. Please make plans to join us.
We welcome all those desiring to explore new growth in themselves and their organizations –
regardless of the economy!
Use Business Cards to Promote your Organization
10 powerful ways to use your business cards
By Beth Davis, Founder/CEO of Gold Star Referral Clubs
While this was written for small businesses, it is applicable to your non-profit work as well. . . . LAM
- Never leave home without them: Keep a supply handy at home so that you can restock your wallet/purse every day when you leave.
- Give and Receive: The best way to get someone to want your business card is to ask for theirs.
- Insert a card into all your mail: Starting today, don’t ever seal an envelope without your card in it, even your bills. The person that opens the envelope might know your next best client.
- Be generous: Business cards are the best value for your advertising dollar. Be able to give someone as many as they ask for. Always offer 2 – 1 for the person and 1 for them to pass along.
- Be ready at every occasion and any occasion: You can never predict when it’s a good time to give a business card. Buffet line, gas station, birthday party . . .
- Ask for a referral: You will be surprised at how well people will respond to, “Here are two of my cards. I would appreciate a referral and would welcome a call from you or family or anyone you know you may need a ____”
- Visit trade show: Ask for business cards from the show vendors, give yours in return. Read some of their card out loud and ask them about what they do. Make a friend. Then follow-up.
- Make it a coupon: Hand-write a special offer or a discount for your service or product on the back of your card. Initial it. Invite them to visit your business.
- Attach a small gift to your card: Attach a mint, a specialty cookie or other small (but useful or tasty) promotional item.
- Brand yourself: add your tag line, hook or quote
BONUS CHALLENGE from Laura Anne Miller:
Hand out 50 business cards per day: the owner of a local termite inspection/pest control company does this. In the morning, his wife hands him 50 cards, and he is under orders to return home with NONE. He uses the above techniques and takes every opportunity to give people his cards. He came to town knowing no one, and in a few short years became the leader of a thriving and wildly successful business. Every real estate agent in town knows him and most use his services . . . Think of creative ways you could accomplish this challenge goal!
This, of course, means that you have to get out from behind your desk every single day and go promote your organization. You cannot spend all your time perfecting the website, writing mass mailings and planning the next “event”. Use your imagination and think like a salesman. Call me to discuss – 614.915.4324 – Laura Anne Miller
Raise significant funds in 2011 – and BEYOND
Use the IRA Qualified Charitable Distribution in a special way – you don’t have to sacrifice current donations to build a long-term planned giving progam for your organization!
Take a look at this presentation on Slideshare.net – then contact Laura for more information.
Marketing Idea No. 215 – What we can learn from Bill Murray and Groundhog Day (via Creating the Longest Marketing Idea Chain in the World)
Check out the article link below from the “idea chain” blog
focus on your strengths – keep doing what does work and do more of it – STOP doing what doesn’t work! How does this apply to your non-profit? What unworkable activity do you keep trying, hoping for different results? Post your comments below . . .
The Dignity of Work
One of my clients, the MCS/TOUCH program was recently awarded a substantial grant to implement a program of community development. It is a summer work program for young people – helping them take their lives to a new level of growth and exploration. An essential part of this program, and of all the services at MCS/TOUCH, is to provide employment opportunities. We have an enormous list of “Pathway Partners” – employers who are willing to give people the opportunity to learn about the positive benefits of a good day’s work. They are small businesses and non-profit organizations that hire the participants and give them the gift of dignity. These business people are interested in making a profit, for certain. However, they are also intensely committed to making an investment in the community. Thank you to all the Pathway Partners! They are making it possible for people of all backgrounds to get to the level where they are net contributors and do not have to be dependent upon “charity” for their survival. . . .
If you would like to learn how to become a Pathway Partner and jump to the highest level of the Golden Ladder, contact Laura Miller – 614.915.4324 or lmiller@nfpcoaching.com . . . The summer works! program fully compensates the participant (up to 120 hours). See: Pathway Partners wordpress blog
If you are a non-profit and would like to learn how we were successful in this grant process, contact Laura Miller at the phone/email above. As a reminder, here is the Golden Ladder of Philanthropy:
The Golden Ladder of Philanthropy
By Maimonides
(From Lowest Level to Highest Level)
1. To give reluctantly, the gift of the hand, but not of the heart.
2. To give cheerfully, but not in proportion to need.
3. To give cheerfully and proportionately, but not until solicited.
4. To give cheerfully, proportionately, and unsolicited, but to put the gift into the poor person’s hand, thus creating shame.
5. To give in such a way that the distressed may know their benefactor, without being known to him or her.
6. To know the objects of our bounty, but remain unknown to them.
7. To give so that the benefactor may not know those whom he has relieved, and they shall not know him.
8. To prevent poverty by teaching a trade, setting a person up in business, or in some other way preventing the need of charity.
About the Author – Maimonides (1135 -1204)
Jewish rabbi, physician, Talmudic scholar and philosopher in Egypt.
Golden Ladder of Giving
Met with Steve Friece this week. He is Executive Director of Crossroads Community Development. He is on the cutting edge of human services, especially to the “poor”. We had an excellent discussion on the difference between “charity” and “philanthropy”. Charity is for emergencies and crises. It often treats symptoms w/out looking deeper to the true causes of the individual recipient’s situation.
For Steve, and for me, Philanthropy is a higher form of engagement – the purpose is to enhance the lives of others so that they are transformed from “recipient” to “participant” in society. The recognition of each individual’s dignity and showing genuine, authentic love of those people are at the heart of Philanthropy. It is a long-term proposition that focuses on providing the receipient tools, knowledge, understanding, and even tough love to so that he/she never has to go begging again.
Take a look at this commonly known set of “giving” levels (below). In this day and age, a non-profit’s donors and potential donors can fall into all of these categories. Those that are on the highest level of giving are interested in making a social investment, not just writing a check to “feel good”. Because those donors are looking to make a fundamental impact on the community, their gifts are often the most significant in terms of amount and on-going commitment. That is why these posts have focused on the paradigm shift in giving.
As an organization “moves” donors up that ladder, they are alble to fulfill their mission in a more significant way. They can build capacity and make true change in the conditions of those they serve. In the end, both the recipient of the services and the donors benefit. This is accomplished through a purposeful, intentional planned giving program.
Even small organizations can benefit from having a planned giving program that funds a long-term sustainable organization that enhances all lives and makes connections between people in the community. For more information, contact Laura to discuss how you can accomplish this.
After reading this list – please post comments. Want to hear what you have to say about Charity and Philanthropy.
The Golden Ladder of Giving
By Maimonides
1. To give reluctantly, the gift of the hand, but not of the heart.
2. To give cheerfully, but not in proportion to need.
3. To give cheerfully and proportionately, but not until solicited.
4. To give cheerfully, proportionately, and unsolicited, but to put the gift into the poor person’s hand, thus creating shame.
5. To give in such a way that the distressed may know their benefactor, without being known to him or her.
6. To know the objects of our bounty, but remain unknown to them.
7. To give so that the benefactor may not know those whom he has relieved, and they shall not know him.
8. To prevent poverty by teaching a trade, setting a person up in business, or in some other way preventing the need of charity.
About the Author – Maimonides (1135 -1204)
During the Middle Ages he was a Jewish rabbi, physician and philosopher in Egypt.
Unleashed Abundance 