Source: copleyraff.blogspot.co.uk

Excellent points about long-term revenue generation and the dangers of simple formulas to evaluate complex situations.  Many nonprofits of all shapes and sizes won’t invest in long-term revenue generation projects precisely b/c they are afraid of criticism in spending “too much” on fundraising.  Developing a way to measure true transparency and wise practices is difficult.  Wall Street analysts evaluating for-profit, public companies even have a difficult time and take things on a case-by-case basis.  If we discuss the definitions of prudent strategic action then we will be able to advance meaningful philanthropy around the globe.