2014 M+R/NTEN Benchmark Study: Trend Findings for Fundraising and Advocacy
See on Scoop.it – philanthropy
Some very interesting online response trends are reflected in the latest M+R/NTEN Benchmark Study. If you do online fundraising or advocacy, this is a must-read.
Laura Waller Miller‘s insight:
How effective is your online fundraising and engagement? Are you giving a lot of information but raising no interest? What kinds of stories are you telling and how do they guide donors to decide to support you? Is the online marketing a call for help or an invitation to partner?
See on nonprofitquarterly.org
Posted on May 20, 2014, in Uncategorized. Bookmark the permalink. Leave a comment.
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